Nervous? Starter AdWords Is For You
By: Nathan Weinberg
Google now offers a simpler "Starter" version of AdWords, for those that might be overwhelmed by the myriad of options in regular AdWords.
You can create an account in under a minute, and your account is limited to creating one ad, with one-page reports and basic regional targeting. You don't get site targeting. The main thing: At any point, you can turn it into a regular AdWords account, so it really does ease you in.
(via SE Roundtable)
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About The Author
Nathan Weinberg writes the popular InsideGoogle blog, offering the latest news and insights about Google and search engines.Visit the InsideGoogle blog.
