[2007-12-28] How Startups Choose to Fail or Succeed
Jared Diamond's new book, Collapse: How Societies Choose to Fail or Succeed, provides a simple framework of five forces that lead to collapse: environmental damage and population growth, climate change, hostile neighbors, weakened trade partners and failure to solve societal problems.
[2007-12-19] How to Create Buzz with Word of Mouth Marketing
"There is only one thing worse than being talked about, that is not being talked about"
-Oscar Wilde
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